UC MERCED’S ALMA MATER

January 23, 2016
Posted in Welcome
January 23, 2016 Jimmy Dunne

UC MERCED’S ALMA MATER

merced logoJimmy Dunne had the honor to write the Alma Mater for California’s tenth and newest university — UC Merced.

With 11,000 undergraduates and growing exponentially, UC Merced is a unique university located in the San Joaquin Valley — and the first American research university to be built in the 21st century.

Jimmy Dunne met with a number of the members of the University’s Board at the university, and had numerous meetings with students, the university’s band, parents, and the university’s leadership — talking about the story and soul of the university.  His greatest research was taking walks through the campus and its classrooms — listening to the hearts of its passionate students and teachers.

He wrote “My Merced,” a song that speaks to the profound effect of this nurturing home on its students’ lives.

Jimmy Dunne and Stephan Oberhoff produced a number of versions of the motif and melody (along with exceptional musicians/singers) — affording UC Merced to incorporate the audio branding into myriad touchpoints and events at the university.